SUHANI SINGH

Branding

Figma

Ai

Ps

Bandles

Team: Salem Sgromo

Ashley abah

OBJECTIVE

Introduce a distinctive sustainable haircare brand in Canada, named Bandles, featuring 100% plant-based braiding hair and wigs made from biodegradable banana fibres. Bandles aim to empower women of colour, promote non-toxic beauty and inspire consumers to make eco-friendly hair choices while setting a new standard for sustainable style.

solution

Bandles comes to life through a bold, dynamic application of its dopaminergic design style across billboards, merchandise, website, packaging, and illustrations. Fluid shapes, vivid colours, and rounded typography create a playful, modern and empowering identity, centred around the stylized “B” logo. The diverse visuals ensure a memorable experience, positioning Bandles as a fun, approachable and sustainable alternative to synthetic hair.

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