
Branding
Figma
Ai
Ps
Bandles
Team: Salem Sgromo
Ashley abah
OBJECTIVE
Introduce a distinctive sustainable haircare brand in Canada, named Bandles, featuring 100% plant-based braiding hair and wigs made from biodegradable banana fibres. Bandles aim to empower women of colour, promote non-toxic beauty and inspire consumers to make eco-friendly hair choices while setting a new standard for sustainable style.


solution
Bandles comes to life through a bold, dynamic application of its dopaminergic design style across billboards, merchandise, website, packaging, and illustrations. Fluid shapes, vivid colours, and rounded typography create a playful, modern and empowering identity, centred around the stylized “B” logo. The diverse visuals ensure a memorable experience, positioning Bandles as a fun, approachable and sustainable alternative to synthetic hair.







